3. The social stats of the artist

Gavin Turk became well known for his self promotion approach to art. Turk enjoyed creating paintings and sculptures that may at first glance appear as a famous person, but as you look closer the pieces are in fact of himself. when artists repetitively use themselves in their work it gives us as the viewers the ideas that the artist is self obsessed and egotistic. Turks unique approach to art portrayed ideas of individualism and being proud of who are as an individual. This approach also proved to be successful, as it didn't only get his art recognised, it also increased his social status overall as an individual. The piece "Knob" shows us his self promotion ways have brought Turk to the point that he can sign a white piece of paper and call it art. This piece also gives the idea that Gavin Turk is art. This oozes egotism. "‘young British artists’ phenomenon: a wave of media interest provoked by an ambitious generation of artists with a flair for self-promotion. Turk’s thoughtful, visually striking work gained him a reputation as an artist who questioned the nature and values of identity, pop culture, and art itself."

http://gavinturk.com/biography/